First: The editorial work requires the greatest effort of effective e-mail marketing campaigns. Newsletter that will be opened and read need useful and thrilling information, which is really interesting for the reader. Most marketing departments of our clients - often just two or three people - have simply no time for further tasks.

As the newsletter means the biggest hurdle for our customers, we overtake this important achievement. It looks specifically as follows:

In common with our clients we establish the topics and the timetable of the e-mail campaign. The customer provides us for each newsletter with raw material, articles, brochures and key words. The b2b editors develop the newsletter on the basis of this information. As soon as the customer releases the newsletter it will be dispatched.

The measurement of the newsletters - opening and click rates- helps us to place and shape the subjects more and more effectively.

We draft scripts that are not covered by media professionals into a state of worthy publication. We offer contents as detailed as needed - and as tight as possible.